Can a Phone Company Really Change Lives? What Happened When realme Teamed Up With This Unsung Hero?

realme and Bhumi join forces to empower 80,000+ young Indians with education and skills. Discover how this partnership is shaping futures.

Mahak Aggarwal
4 Min Read

Imagine a future where every young person in India has the chance to learn, grow, and become a leader. It sounds like a dream, right? But what if two powerful forces joined hands to make this dream a reality? That’s exactly what’s happening with the partnership between Bhumi, a leading Indian non-profit focused on youth empowerment, and realme, the smartphone brand loved by young Indians.

You might be thinking, “What does a phone company have to do with education?” Well, realme understands its audience. They know that young people are the future, and providing them with the right tools and opportunities is crucial. This isn’t just about selling more phones; it’s about investing in a brighter tomorrow.

Bhumi has been working tirelessly to empower young lives through education and community development programs. Now, with realme’s support, they’re set to reach even more individuals. This collaboration will strengthen Bhumi’s existing impactful initiatives, such as the Bhumi Fellowship, the Social and Emotional Learning (SEL) Program, Schools of Excellence, Ignite Shelters, and Bhumi Clubs. These programs aren’t just about textbooks; they focus on the complete development of young people, nurturing their leadership skills and encouraging them to become active citizens.

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Let’s take a closer look at the Bhumi Fellowship. This isn’t your average volunteer program. It’s a paid, two-year opportunity for young changemakers to directly address the issue of educational inequality. Fellows work in under-resourced government schools, teaching essential skills, supporting teachers, and involving parents in the educational journey. Think about it: young, passionate individuals dedicating two years of their lives to transform schools and shape the next generation. Since 2020, this program alone has engaged 21 fellows and positively impacted over 5,300 students. Currently, 75 fellows are working to make a difference in the lives of more than 13,000 students. These aren’t just numbers; these are real lives being changed.

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The impact of this partnership is already significant. Over 70,000 schoolchildren and 10,000 college students across India have gained access to quality education, vital life skills, and leadership opportunities through Bhumi’s programs. Now, with realme’s resources and reach, this number is set to grow exponentially.

Tao Zhang, Chief Marketing Officer at realme India, perfectly captures the essence of this collaboration: “At realme, we see technology as a powerful enabler of change not just in how people connect, but in how they grow, learn, and thrive… Our partnership with Bhumi reflects this vision; empowering young individuals with access to education, skills, and opportunities that can truly transform their lives.”

This partnership isn’t just a feel-good story; it’s a demonstration of how businesses can contribute meaningfully to social progress. It shows that a smartphone brand can indeed play a role in shaping a better future for young people. By focusing on education and empowerment, Bhumi and realme are not just changing individual lives; they are building a more inclusive and equitable society for all.

So, the next time you see the realme logo, remember that it represents more than just a phone. It represents a commitment to empowering young minds and building a brighter future for India. This collaboration with Bhumi is a powerful example of how innovation and social impact can come together to create real, lasting change.

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With a BA in Mass Communication from Symbiosis, Pune, and 5 years of experience, Mahak brings compelling tech stories to life. Her engaging style has won her the 'Rising Star in Tech Journalism' award at a recent media conclave. Her in-depth research and engaging writing style make her pieces both informative and captivating, providing readers with valuable insights.
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